Dopamine Land
Fever
[Work] Destinations
Unlocking the Thrills of Interactive Neurochemistry
Results
- Rooms
- 3
- Weeks to design and build
- 6
- Tickets sold in London
- 250,000+
- From 16,800+ reviews
- 4.2/5
Aims
Our aim was to create immersive environments that showcase the diverse ways dopamine can be stimulated, offering guests a sensory journey through interactive spaces. The project included rapid design and construction, completing the entire installation in just six weeks.
Commissioned by the Fever Originals team, Seeper developed three interactive and immersive rooms for Dopamine Land.
Insights
In "The Ground is Your Enemy," we designed interactive LED tiles that react to guests' movements, enhancing the sensory experience. "Lucid Dreams" features infinity reflections and ASMR audio layers, creating an immersive and surreal environment. The "Popcorn Room" delights visitors with Easter Eggs hidden throughout, from iconic sounds like the Wilhelm scream to duelling lightsabers.
Coverage
Dopamine Land has been featured in Fever, Metro London, London X London, Secret London, and Seen in the City, garnering attention for its innovative approach to interactive sensory experiences that engage both mind and body.
A multisensory experience that combines media, technology and play in one place.
Behind the scenes…
