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Toyota IQ

Stop, play, smile

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Objective

Engaging passers-by with a motion tracking, interactive game, intriguing them to discover more

Visual style mixed the brand identity with 3D motion graphics elements for the interactive

A three part game: first the player uses their body to clear the screen of 3D cubes, then they're rewarded with a dynamic particle shower, the screen explodes to reveal the client's message

Custom software, motion graphics, sound effects and music were all controlled in reaction to people's motion.

Thousands of shoppers stopped to play in cities across the UK with the project becoming even more popular worldwide online

We'd love to create a unique interactive experience for your event, installation or just for fun!

 

Call us on +44(0)207 099 6835 or Click Here to email us.

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